Make Your Values Mean Something

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Citation: Patrick Lencioni (2002) Make Your Values Mean Something. Harvard Business Review (RSS)

Wikidata: Q50698977


Tagged: corporate values (RSS)


Many companies invest effort in creating corporate values, but inauthentic or toothless values are useless. Useful to think of four kinds of values:

  1. Core: source of company's distinctiveness, defended at all costs
  2. Aspirational: company needs to succeed but currently lacks
  3. Permission-to-play: minimum behavioral and social standards for all employees
  4. Accidental: arise without cultivation by leaders

Suggests these practices

  • Be aggressively authentic about company's values
  • Own the process: corporate values are not about consensus
  • Weave core values into everything