https://acawiki.org/api.php?action=feedcontributions&user=Alicewise&feedformat=atomAcaWiki - User contributions [en]2024-03-29T15:54:41ZUser contributionsMediaWiki 1.31.12https://acawiki.org/index.php?title=Managing_product_families:_The_case_of_the_Sony_Walkman&diff=8368Managing product families: The case of the Sony Walkman2012-09-25T09:46:37Z<p>Alicewise: </p>
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<div>{{Summary<br />
|title=Managing product families: The case of the Sony Walkman<br />
|authors=Susan Sanderson, Mustafa Uzumeri<br />
|tags=Product Development<br />
|summary=Sanderson and Uzumeri (1995) contribute to the product development literature with a case study of the [[:wikipedia:Sony Walkman|Sony Walkman]] that offers the basic conclusion that Sony succeeded because it both developed new models as fast as their competitors but had product lines of families last much longer. The argument is that previously literature has focused just on rapid development as a dependent variable measuring product development success but that longevity has been an important part of Sony's success.<br />
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Sanderson and Uzumeri provide a detailed description of the walk man using data from:<br />
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* Models, features, and prices taken from newspaper advertisements.<br />
* Interview data from managers, product managers, and designers within Sony.<br />
* Data from company records and newsletters.<br />
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The authors use this data to tell a detailed, quantitative history of personal music players in general with a focus on the Walkman. The authors. The authors show that Sony released more models than its competitors and that these models lasted nearly 2 years on the market while its competitors lasted a mean of 1.2 years.<br />
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The authors explain that the vast majority of Sony's new products in the Walkman line (85%) where minor rearrangement of existing functionality. For example, the Walkman Sport (in a more rugged yellow case) and My First Sony aimed a children were two lines that used older technologies but packed it differently.<br />
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The authors also point out that industrial design work was located in the countries that the Walkman was sold in while production and engineering tended to be located in Japan. This allowed the firm to have designers close to markets and in a position to make the types of rearrangements that sustained the product line. [http://researchessay.org/custom-paper.php here]<br />
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The authors summarize their results by focusing on four specific tactics explored by Sony's management:<br />
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# A variety-intensive product development strategy.<br />
# A multilateral management of product design by locating design in each of its major markets.<br />
# Judicious use of industrial designers.<br />
# Minimizing design cost.<br />
|relevance=Sanderson and Uzumeri's article has been cited more than 260 times since it was published 15 years ago. Almost all of these citations seem to have been in the product development and design literature.<br />
|journal=Research Policy<br />
|pub_date=1995<br />
|doi=10.1016/0048-7333(94)00797-B<br />
|subject=Business<br />
|journal_vol=24<br />
|pub_open_access=No<br />
}}</div>Alicewisehttps://acawiki.org/index.php?title=Arguing_in_English_and_French_asynchronous_online_discussion&diff=8367Arguing in English and French asynchronous online discussion2012-09-25T09:46:03Z<p>Alicewise: </p>
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<div>{{Summary<br />
|title=Arguing in English and French asynchronous online discussion<br />
|authors=Diana M. Lewis<br />
|url=http://www.sciencedirect.com/science/article/B6VCW-4GBWJD6-1/2/17cc2a9651cae12245e2692353a6e092<br />
|tags=pragmatics, linguistics, discourse-markers, concession, contrast, discourse analysis, CMC, online communication, online journalism, discussions, online argumentation, political discourse, online news<br />
|summary=See the summary of [[Discourse-marking of concession and contrast in asynchronous online discussion]]; this journal article refines and updates that conference paper.<br />
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Substantive changes: <br />
Table 4 adds the timestamp to indicate the pace of the discussion from Le Monde. "Message no. 14 is the first to introduce the first person and second person pronouns" and subsequently a dialogue between two participants develops.<br />
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Crystal 2001 is introduced for additional discussion of topic decay while disrupted adjacency is discussed.<br />
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"Online, it is only once a discussion has got underway and has become more conversational, in the sense of message directed at particular participants, that reactive message openings begin to appear, often in the form of discourse markers that register a relation between the upcoming point of view and another post."<br />
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==Position statements==<br />
A new section on position statements clarifies the argumentation structures such as position + support. The previous examples are classified in this manner and additional examples are supplied. Lexical markers (such as "for example") may be (but are not always) used to introduce the evidence.<br />
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==Epistemic expressions==<br />
More space is devoted to the discussion of concession structures and particularly epistemic expressions, which can be multifunctional; this provides a better link to the case study of "of course" and "bien sûr" next presented.<br />
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==Conclusions==<br />
Online forums' "real dialogic nature" is presented as a further explanation for the increased prevalence of the concession markers, beyond their use in marking irony. "The monologic/dialogic distinction may be more salient to writers/speakers than the mode distinction."<br />
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==Selected references==<br />
* Couper-Kuhlen, Elizabeth, Thompson, Sandra A., 2000. [[Concessive patterns in conversation]]. In: Couper-Kuhlen, Elizabeth, Kortmann, Bernd (Eds.), Cause–Condition–Concession–Contrast. Cognitive and Discourse Perspectives. Mouton de Gruyter, Berlin, pp. 381–410. [http://researchessay.org/custom-paper.php custom paper]<br />
* Crystal, David, 2001. [[Language and the Internet]]. Cambridge University Press, Cambridge.<br />
|journal=Journal of Pragmatics<br />
|pub_date=Nov/2005<br />
|doi=10.1016/j.pragma.2005.02.014<br />
|journal_volume=37<br />
}}</div>Alicewise