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Customer power, strategic investment, and the failure of leading firms
Author Clayton M. Christensen  +, Joseph L. Bower  +
Date 1996  +
Journal Strategic Management Journal  +
Modification dateThis property is a special property in this wiki. 28 June 2010 15:55:52  +
Published in an Open Access journal false  +
Subject Business  +
Tag Innovation  +
Title Customer power, strategic investment, and the failure of leading firms  +
Type article  +
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